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Sebastian Giraldohello@bastulo.com
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Academic/Scholar Work

Academic research, publications, educational content, tools, and resources for designers and educators

  • DSGN1532 Design + Raster Images Video Playlist

    • Videos
    • 2025

    Youtube

    Sebastian Giraldo

    This video series is designed for beginners to learn Photoshop from the ground up. It covers essential concepts such as resolution, pixels, and PPI, along with practical projects to enhance your skills.

    • Teaching
    • Photoshop
    • Instructional Videos
    View publication
  • Shape Shifting Virtual Influencers: Consumer Reactions to Appearance Modification

    • Paper
    • In Progress

    In Progress

    Sebastian Giraldo

    Customizing the appearance of a virtual influencer (VI) for brand endorsements leads to a reduction in consumer attitudes toward the VI because it increases persuasion knowledge, so perceptions of manipulative intent is the mediator.

    • Marketing Research
    • Generative AI
  • A Tapestry of Ideas: Leveraging Multicultural Perspectives in Design

    • Presentation
    • 2025

    SECAC 2025 Flux/Flow — Cincinnati, OH

    Sebastian Giraldo

    In the context of our increasingly connected world, my proposal explores the vital importance of embracing multicultural perspectives in design.

    • Design Education
    • Pedagogy
  • Promotion of Critical Thinking in the Face of Automation

    • Presentation
    • 2025

    Congreso de Enseñanza del Diseño — Palermo, Argentina

    Sebastian Giraldo

    Encouraging critical thinking in design education enables students to assess and question the outcomes of artificial intelligence. Understanding the “why” behind design helps them distinguish between human creativity and automation, ensuring authenticity and originality.

    • Design Education
    • Pedagogy
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© 2026 Sebastian GiraldoAssistant Professor · Youngstown State University